Dave Portnoy explains new Barstool Sports partnership with FOX Sports

Barrestool Sports activities founder Dave Portnoy says that the brand new partnership of the corporate with FOX Sports activities marks an enormous shift from collaborations from the previous, and it’s one which lastly seems like the suitable match.

Portnoy thought of earlier makes an attempt to work with giant media networks, together with a take care of ESPN. It’s one thing, he admits, will not be blended with their model.

“Once we did the ESPN deal, they appeared like that they had a bitter style of their mouths each time they checked out me,” Portnoy mentioned “Fox & Mates” Friday. “They wished nothing to do with Barrestool. They’re ashamed of this.”

That have, he says, is totally totally different from the brand new collaboration with FOX Sports activities.

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Chicago, Illinois -November 8: Barrstool -founder and CEO Dave Portnoy will be seen for the Florida Atlantic Owls and Loyola (IL) Ramblers match within the Invitational Barrust Enviornment on November 8, 2023 in Chicago, Illinois. (Picture by Michael Hickey/Getty Photos) (Getty Photos/Michael Hickey)

“Fox is strictly the alternative. They hug all the pieces they do,” mentioned Portnoy. ‘They embrace why individuals like us. They’re truly [going to] Be an actual companion. “

As a part of the collaboration, Barrstool -personalities, together with Portnoy after which “Huge Cat” Katz, might be proven FOX Sports Programming. Portnoy will take part in “Huge Midday Kickoff” this fall to cowl the faculty soccer, with a particular curiosity in representing his Alma Mater.

“I will be on the street with these guys each week,” he mentioned. “It’s time for Michigan to be represented. As a result of we run the convention, it’s apparent that you’ve got an alumni there.”

Portnoy additionally revealed that he’ll seem on a brand new Monday present at FOX Sports activities 1, and {that a} particular barstool studio is being inbuilt Chicago as a part of the growth.

Miami Seashore, Florida – January 30: Dave Portnoy, founding father of Barstool Sports activities, speaks throughout a radio broadcast previous to Tremendous Bowl Liv on January 30, 2020. (Picture by Cliff Hawkins/Getty Photos) (Getty Photos/Cliff Hawkins)

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“Our solid of characters might be on it,” he added.

“Fox Sports activities actually wished the sensation of the barstool. They need what makes us engaging, specifically that you’ve got quite a lot of idiots who simply attempt to get together with the world, make individuals chortle.”

Wanting forward, Portnoy mentioned that he’s smitten by what the partnership will convey for each fan bases.

“It is a completely new chapter for us,” he mentioned. “We now have by no means labored with a community so giant, as many sources, as a lot expertise as FOX Sports activities that’s invested in us.”

“They’re as smitten by it as we,” he added. “So, you already know, heaven is the restrict.”

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