(G)I-DLE starts new chapter as ‘i-dle’ to mark 7th anniversary

Inactive. Picture: X/@Official_i_Dle

(G) I-DLE Has been simpler as “I-Dle” renamed seven years for the reason that Woman Group’s debut, Dice Leisure introduced Friday 2 Might.

“(G) I-DLE will now promote below the brand new title ‘I-Dle’,” mentioned the company, as a result of it additional defined that the rebranding signifies a brand new chapter for the group, which debuted on 2 Might 2018.

The up to date title drops each the “(G)” and the Korean phrase “yeoja”, what “girl”, who had used the group since debuting as “(g) i-dle.” It displays the want of the Ok-pop act to transcend gender-based labels and to indicate a broader identification with bigger inventive and conceptual freedom.

The brand new emblem and image of the group was additionally unveiled.

“The brand, consisting of ‘stationary letters’ of small letters, has a structural design primarily based on the rules of factors, strains and planes, which symbolizes the limitless potential and natural connectivity of the group,” Dice Leisure mentioned.

The brand new image, consisting of 5 small letters which are organized within the type of a star, represents the 5 totally different members of the group who come collectively as a united entire.

All 5 bandmates renewed their contracts with Dice Leisure in December. With this daring rebranding, I-Dle needs to transcend a easy title change and to pursue a brand new leap ahead in his profession.

Since debuting with “Latata”, the group has launched a collection of hits, together with “Oh My God”, “Dumdi Dumdi”, “Hwaa”, “Tomboy”, “Nxde” and “Quecard.”

Final yr I-DLE was on the high of the home and worldwide music graphs with “Tremendous Woman”, the primary track of his second studio album “2” and noticed a revival in reputation with the B-side “I do not like being sick.” The group additionally led the summer time season with “Klaxon”, the primary variety of his seventh EP, “I Sway.”